Go ahead, give them a peek behind the scenes. Once your visitors get to know you, they’ll like you. And if they trust you, they’ll give you their business. Ask someone who doesn’t know your business to read your About Us page. Ask them what they think your business does and why its successful. As your business grows and you target new markets, update your About Us page.
The video doesn’t have to be long — you can say a lot in 60 seconds — and it doesn’t have to be shot like a major motion picture with award-winning cinematography. It just has to be effective in helping to deliver your brand message. That’s why the most compelling public speakers make their key points using anecdotes. And most of us have been hearing stories and learning from them ever since we were babies. And brain scans show that customers use emotions more than information when evaluating a brand.
After you have pitched an idea for an article, we will select one of the topics that you have suggested from the available options and offer it to you to write about. Real estate articles include buying a house, selling and renting a house, home improvement, and real estate investment. We will publish all articles which meet the above guidelines but reserve the right to decline articles which we do not feel meet the guidelines.
Try Shopify for free, and explore all the tools and services you need to start, run, and grow your business. Please send your pitch with a full draft in a google doc document to andrea at horseshoeco dot com. We will respond to you within 7 business days. The first criteria to assess your article is the expertise and authority of the author and the quality of the written piece. How-to’s, listicles, and educational articles supported by relevant research are preferred.
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We are proud to have built an established, highly-trafficked blog, and we are always accepting new authors. We reserve the right to reject any article that doesn’t meet our guidelines or fit with our audience profile. Here are some of the points to look, at before you contribute a guest blogging for zetran. Thank you for respecting our process and following these guidelines. It will ensure that your submission is properly reviewed.
Then incorporate those values into your copy. Add imagery showcasing those values as a powerful add-on. As a heart-centered brand that cares about its global impact, Iya Foods emphasizes that key part of its brand in its mission statement. Describing your brand values and what you stand for is one of the best ways to reach your audience. Don’t ignore your CTA as a key part of your About Us page that can add to your brand identity.